Excerpt from the NFPA Journal article "Change Agents."
"Awareness of a risk or hazard doesn't mean we'll change our behavior to make ourselves safer. It is not enough to simply be aware of the potential consequences of our actions. We see proof of this all around us: teens who text while driving, educated professionals who eat high-fat foods on the run, firefighters who smoke a pack of cigarettes every day. These offenders are most likely aware that their behaviors are dangerous or unhealthy, yet they still do it. But why?"
Karen Berard-Reed, M.ED., is a senior project manager for high-risk outreach in the Public Education Division at NFPA. Andrea G. Vastis, MPH, is a public health educator and consultant in Rhode Island and Massachusetts. They teamed up to prepare this in-depth article for Journal this month. You can read the full article here. For more information and to meet them in person - come meet them in Chicago at NFPA Conference & Expo, June 22-25, 2015. They are presenting a conference session entitled, Putting Behavior Change Theory to Work in Fire & Life Safety Education on Wednesday, June 24, 11 a.m.–noon.
The May/June issue of NFPA Journal previews the upcoming Conference + Expo in Chicago, including overviews of important code changes, sneak previews of compelling ed sessions, and more. Plus: In “Perspectives,” a look at the regulatory landscape for flammable liquids. Check it out.